In today’s digital world, content is king. Businesses of all sizes need quality content to market their products and services online. That’s where content writers come in!
As a content writer, you can make a great living by creating engaging, informative, and keyword-optimized articles, blog posts, web pages, and more. Plus, you can work from anywhere in the world – all you need is a computer and an internet connection.
If you’re thinking about becoming a content writer, this 7-day plan will show you exactly how to get started. By the end of the week, you’ll have the skills and knowledge you need to start writing awesome content that businesses will be happy to pay for. So let’s get started!
Today, we’re going to learn about the different types of writing that businesses need. This will help you understand what content writers do, and it will give you a better idea of what type of writing you’d like to do.
Marketing writing is all about creating content that promotes a product or service. This could include anything from creating ads to developing promotional materials like brochures and leaflets.
Web writing refers to any type of writing that’s meant for the web. This includes everything from website copy to blog posts and even social media updates.
Technical writing is a bit more specialized, and it usually refers to creating manuals, instructions, or other types of documentation. Businesses need technical writers when they release new products or services, as these documents can help customers use them properly.
Finally, business writing covers all the other types of writing that businesses need on a day-to-day basis. This includes things like emails, memos, reports, and even some forms of customer service communications.
Even if you’re a great writer, it won’t do businesses much good if no one ever sees your work. That’s why today we’re going to learn about two of the most important aspects of content writing: SEO and social media.
SEO, or “search engine optimization,” is the process of making your content more visible to search engines like Google and Bing. The better your SEO, the higher your articles will appear in search results, which means more people are likely to see and click on them.
There are a few key things you can do to optimize your writing for SEO:
When you’re writing an article, think about what terms people might search for that would lead them to your piece. Then, make sure those keywords appear in both the title of your article and its meta description (the brief summary that appears under the title in search results).
Breaking your article up into smaller sections makes it easier for readers to digest, and it also helps search engines understand what your article is about so they can index it properly. Using headlines (H1 tags) and subheadings (H2 tags) is one way to do this effectively.
A great meta description doesn’t just repeat what’s already in the title—it tells potential readers what they can expect from clicking through to your article. Make sure every meta description you write is interesting and encourages people to want to learn more by reading what you have to say.
Just because you publish something doesn’t mean people will automatically see it—you need to actively promote each piece of content you create if you want it to reach a large audience
Social media is another great way to get eyes on your content. Platforms like Twitter, Facebook, and LinkedIn provide huge audiences for businesses to share their articles with, and they can also help you reach new people through shares and interactions.
People are more likely to stop scrolling and click on an article if it has a catchy image or video accompanying it. Make sure the visuals you use are high-quality and relevant to the article itself.
Just like with SEO, using keywords isn’t enough—you need to write something that will make people want to actually click through and read what you’ve written. Tease out some of the key points from your article in the description so people know what they’re going to get by reading it.
Timing is everything when it comes to social media. Figure out when your audience is most active online and aim to post during those times for maximum engagement
A good content writer is not only a skilled wordsmith, but also a master of persuasion. After all, businesses are hiring you to write because they want their readers to take some sort of action, whether it’s buying a product, signing up for a service, or even just reading another article.
To learn how to write copy that persuades people to take action, we’re going to study some basic copywriting techniques. These will come in handy whether you’re writing website copy, social media updates, or even just blog posts.
Some basic copywriting techniques include:
A great headline is key to getting people to actually read your article. It needs to be interesting and compel people to click through.
The language you use can have a big impact on how effective your writing is at persuading people. For example, using “you” and “your” makes readers feel like you’re speaking directly to them, which can be more persuasive than using third-person pronouns like “they” or “them.”
Asking questions is a great way to engage readers and get them thinking about what you’ve written. It also helps create a sense of rapport between you and the reader.
Promises are another way to get readers interested in what you have to say. When you make a promise in your headline (e.g., “You Will Get X Result By Doing Y”), readers expect to see that promise delivered in the body of your article.
Urgency is a powerful motivator—if someone feels like they need to act now, they’re more likely to actually do it. You can create urgency by using phrases like “limited time only” or “act now before it’s too late!”
Of course, these are just a few of the many techniques you can use to write persuasive copy. The best way to learn is to study examples of effective writing and see what techniques the authors have used. Then, experiment with using those same techniques in your own writing.
Even if you’re a great writer, there’s always room for improvement. That’s why today we’re going to focus on honing your skills as a content writer. The best way to do this is by practicing writing on a variety of topics.
No matter what you write, the goal is to practice your craft and get better as a writer. So don’t worry about being perfect—just focus on getting your thoughts down on paper (or screen).
When you’re done, share your writing with a friend or colleague and ask for feedback. Then, take some time to revise and edit your work before publishing it anywhere. The more you practice, the better you’ll get!
Having a well-written, persuasive portfolio is one of the best ways to land clients as a content writer. Your portfolio should showcase your skills and highlight the types of writing you’re good at.
To create a great portfolio, start by picking your best writing samples and revising them so they’re even better. Then, create an online space where you can share your work—this could be a website, blog, or even just a document saved in the cloud.
Once your portfolio is created, start sharing it with businesses that might need a content writer. You can reach out to companies directly or use job boards and other online platforms to find opportunities.
Your portfolio is your best opportunity to showcase your skills and highlight the types of writing you're good at. To create a great portfolio, start by picking your best writing samples and revising them so they're even better.
Then, create an online space where you can share your work—this could be a website, blog, or even just a document saved in the cloud. Once your portfolio is created, start sharing it with businesses that might need a content writer. You can reach out to companies directly or use job boards and other online platforms to find opportunities.
Creating a great portfolio is just the first step in marketing yourself as a content writer. To actually land clients, you need to actively promote your services and reach out to businesses that might need your help.
The best way to market yourself will vary depending on your industry and the type of clients you want to work with. But some general tips for marketing your content writing services include:
Your website should be professional and easy to navigate, with clear information about your services and rates. Make sure to include links to your best writing samples so potential clients can see what you can do.
Use social media platforms like Twitter, LinkedIn, and Facebook to share your work, connect with other writers, and build up your online presence.
Write blog posts, create videos, or put together helpful guides that show businesses how content writing can benefit them. This is a great way to get noticed by potential clients who are just starting to look for a content writer.
Get out there and meet people! Attend conferences, meetups, and other events related to content writing or digital marketing—this is a great way to make new connections and find potential clients.
When you’re talking about your business, it’s important to be confident without sounding arrogant. Be honest about your skills and experience, but don’t hesitate to tout your successes either.
By following these tips, you can put yourself in a great position to market your content writing services and land clients that are a good fit for you.
When you’re first starting out as a content writer, it can be tough to land high-paying clients. But don’t worry—there are still plenty of ways to make great money as a content writer.
One option is to offer your services on a freelance basis. This means you can work with multiple clients and get paid for each individual project you complete. Sites like Upwork and Fiverr are great places to find freelance writing gigs.
Another option is to work as a contract writer for a single company. This usually involves more consistent work, and you may even be able to negotiate a higher rate than you would as a freelancer.
Finally, some businesses may be interested in hiring you as an employee or full-time consultant. This is often the best option in terms of pay and job security, but it’s not always easy to land these types of positions.
No matter what route you decide to take, remember that your goal should be to get paid what you’re worth. Don’t underprice your services just to land a gig—if you do good work, businesses will be happy to pay you more down the road.
As a content writer, there are plenty of ways to make great money. You can offer your services on a freelance basis, work as a contract writer for a single company, or even get hired as an employee or full-time consultant. No matter what route you decide to take, remember that your goal should be to get paid what you're worth.
If you're just starting out, one option is to offer your services on a freelance basis. This means working with multiple clients and getting paid for each individual project you complete. Sites like Upwork and Fiverr are great places to find freelance writing gigs.
Another option is to work as a contract writer for a single company. This usually involves more consistent work, and you may even be able to negotiate a higher rate than if you were working as a freelancer.
Finally, some businesses may be interested in hiring you as an employee or full-time consultant. This is often the best option in terms of pay and job security, but it's not always easy to land these types of positions.